Are you looking for fresh restaurantmarketing ideas for your business? You’ve come to the right place! For this post, we reached out to top restaurateurs and marketers and asked them for their favorite restaurantmarketing strategies. We’ve also compiled some of the most useful guides and other resources for you to take advantage of.
Check out the list below or take a look at our Complete Guide to Restaurant Marketing for more info.
On Improving Local Presence…
1. Create a Loyalty Program.
Customers in loyalty programs return twice as often. Did you know that Square has a loyalty program? Square offers a great free POS system, which can be expanded to include a loyalty system. You can customize the program to give rewards based on visits or amounts spent and manage it all from your Square dashboard. Once you have this in place, you should see more frequently returning customers. Try it free for 30 days.
2. Build Buzz with the Local Media.
Call local magazines, newspapers, news stations, etc. to come for a free meal and do a piece on your location. Build local buzz. Reviews will appear on their publications for their entire circulation/audience.
Fair warning: do a little research and be selective on who you invite. A gourmet critic will probably not bother with a tiny little hot dog stand, but if he does – watch out!
In this article, I'll take an in-depth look at what I see as the most significant trends in digital marketing for the year ahead. But, it's not only my view, since I have 'crowdsourced' the importance of the different trends rated by the popularity of each trend.
For all members of Smart Insights, we also have a more detailed free download of the marketing megatrends for 2017, which are 9 digital marketing and martech megatrends will help give you an edge in 2017. In the download we discuss machine learning and artificial intelligence, which for me is the biggest trend in marketing right now. Machine learning techniques apply across many of the techniques we discuss in this post including Big Data, Marketing Automation, Organic Search and Social media marketing. If you want to know more about the defition of digital marketing before starting on trends, see our post on What is Digital Marketing?
To get our readers' views on the most important trends at a top-level, we asked Smart Insights readers to give their opinion on the most important trends. We asked:
"Select one marketing activity that you think will give your business the biggest incremental uplift in leads and sales in 2017 (or your clients if you work for an agency or as a consultant)".
Are you looking for fresh restaurant marketing ideas for your business? You’ve come to the right place! For this post, we reached out to top restaurateurs and marketers and asked them for their favorite restaurant marketing strategies. We’ve also compiled some of the most useful guides and other resources for you to take advantage of.